GenAIEmbed is Now Officially Integrated with Shopify

arunaiajith

Ajith Kumar M

Product Marketing strategist

Jan 21, 2026

GenAIEmbed is Now Officially Integrated with Shopify
GenAIEmbed is Now Officially Integrated with Shopify
GenAIEmbed is Now Officially Integrated with Shopify

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Connect your Shopify store and activate the next layer of shopping experience

Shoppers have changed the way they browse.

They do not want to scroll through endless product grids, apply multiple filters, and still feel unsure about what goes together. They want an experience that helps them find what fits their moment quickly and confidently.

That is why we are happy to announce an important product milestone:

GenAIEmbed is now officially integrated with Shopify.

This integration makes it easy for Shopify brands to connect their store to GenAIEmbed, sync their catalog, and activate a new layer of shopping experience powered by PaletteAI, our story led collections engine.

No rebuild. No heavy lift. Just a faster path from catalog to curated discovery.

Why this matters for Shopify brands

Most Shopify stores are built on the same browsing structure:

  • Category page

  • Product grid

  • Filters

  • Scroll

  • Repeat

It works, but it does not match how shoppers think.

Shoppers think in moments:

  • An occasion

  • A season

  • A lifestyle

  • A need

  • A budget

When your storefront only offers grids, shoppers are forced to do all the work. They have to interpret products without context and build their own story.

Curated collections solve that.

Collections group the right products together with a clear theme, so shoppers instantly understand what goes together and why it matters.

The real impact of curated collections

When collections are done right, the experience changes immediately:

  • Shoppers decide faster

  • Drop off reduces during browsing

  • Buying confidence improves

  • Cross sell and upsell happen naturally because products are shown in context

  • Slow moving inventory moves better when placed inside the right story instead of staying buried in a grid

The challenge is not the value of collections.

The challenge is how long it takes to create them.

The traditional way to create collections is slow

Most teams still build collections manually.

They have to:

  • Select products one by one

  • Build a theme

  • Write narration

  • Shape the story

  • Create visuals

  • Design the layout

  • Repeat every time trends change

It takes days or weeks, and it becomes hard to scale across categories, seasons, and campaigns.

That is exactly what PaletteAI changes.

What PaletteAI does differently

With PaletteAI, you do not start with manual product selection.

You start with intent.

You simply describe what you want:

  • The theme

  • The occasion

  • The shopper intent

  • The brand message

Then PaletteAI:

  • Selects the right products from your catalog

  • Creates collection names and narratives

  • Generates story led collection experiences automatically

  • Prepares the collection for publishing

Now, with the Shopify integration live, you can take that experience and connect it to your Shopify storefront workflow.

What “activate the next layer of shopping experience” means

When we say “next layer,” we are not talking about replacing Shopify.

We are talking about upgrading what happens above the product grid.

This layer helps shoppers:

  • Discover products faster

  • Explore with context, not confusion

  • See what goes together instantly

  • Shop the theme, not just the SKU list

For merchants, it means:

  • Faster merchandising cycles

  • Less manual work

  • More consistent storefront storytelling across seasons and categories

How to integrate Shopify with GenAIEmbed (Step by Step)

Connecting Shopify to GenAIEmbed is designed to be simple. You connect once, and your catalog and collections can stay aligned for ongoing publishing.

Step 1: Open Integrations in GenAIEmbed

  1. Log in to your GenAIEmbed dashboard

  2. Go to Integrations

  3. Select Shopify

Step 2: Connect your Shopify store

  1. Click Connect Shopify

  2. Enter your store URL (example: yourbrand.myshopify.com)

  3. Click Continue

  4. You will be redirected to Shopify to sign in

How to integrate Shopify with GenAIEmbed (Step by Step)

Step 3: Approve access in Shopify

  1. Sign in using your Shopify admin account

  2. Review the requested permissions

  3. Click Install / Approve to authorize GenAIEmbed

After approval, you will return to GenAIEmbed and the integration will show as active.

Step 4: Confirm catalog sync

Once connected:

  • GenAIEmbed begins syncing your Shopify product catalog

  • Your products become available in PaletteAI for search and collection creation

If you have a large catalog, the initial sync can take longer, but after that, updates are maintained smoothly.

PalatteAI Collectios - Genaiembed

Step 5: Create collections in PaletteAI

  1. Open PaletteAI

  2. Go to Collections

  3. Click Add New Theme

  4. Enter:

    • Theme title

    • Theme description

    • Number of collections

    • Products per collection

  5. Click Preview

PalatteAI Collectios - GenaiembedPalatteAI Collectios - Genaiembed

PaletteAI generates instantly:

  • Curated product picks from your Shopify catalog

  • Collection narrative

  • Visual experience layout options

PalatteAI Collectios - Genaiembed

Step 6: Publish and push to Shopify

  1. Review the collection inside the editor

  2. Click Publish

  3. Choose Post to Shopify

  4. Confirm the action

Your collection is now ready to appear in your Shopify storefront workflow.

Step 7: Refresh collections anytime

When inventory, seasons, or campaigns change:

  • Open your collection in PaletteAI

  • Click Refresh / Regenerate

  • Publish again to Shopify

This keeps your storefront current without repeating manual work.

Shopper side experience (what your customers will see)

After publishing, shoppers experience a theme led journey:

  • A hero visual that sets the context

  • Curated products placed inside a clear story

  • A simple path to shop the collection

This changes browsing from “searching endlessly” to “discovering with guidance.”

PalatteAI Collectios - Genaiembed

Category examples: Beauty and Cosmetics, Home and Furniture

PaletteAI works across categories, including:

Beauty and Cosmetics

  • Daily glow routine

  • Winter skin repair

  • Clean beauty essentials

  • Travel size best sellers

PalatteAI Collectios - Genaiembed

Home and Furniture

  • Small space living

  • Warm neutral living room

  • Bedroom refresh edit

  • Minimalist work from home setup

The goal is not just to group products.

The goal is to create collections that feel like a lifestyle story shoppers want to follow.

PalatteAI Collectios - Genaiembed

Best practices to get the most from the integration

Before you connect and publish, these best practices help you get better output faster:

Catalog readiness

  • Keep product titles and tags consistent

  • Ensure images are high quality

  • Maintain clean attributes for variants and categories

Theme strategy

  • Start with 5 to 10 themes aligned to your calendar

  • Use themes based on real shopping moments and campaigns

  • Define success metrics per theme:
    click through, add to cart rate, conversion, AOV

Governance

  • Assign a reviewer for narrative and visuals

  • Decide refresh cadence weekly or monthly depending on category speed

FAQs

Is this an official Shopify integration?

Yes. We are happy to announce GenAIEmbed is officially integrated with Shopify.

Do I need to rebuild my Shopify storefront?

No. You can add this new layer of curated discovery without a rebuild.

Can I publish PaletteAI collections into Shopify?

Yes. Once a collection is generated and reviewed, you can post it to Shopify.

How often can I refresh collections?

As often as needed, based on your campaigns, inventory movement, and seasonal updates.

Is PaletteAI only for fashion brands?

No. It works across categories like Beauty and Cosmetics, Home and Furniture, and more.

If you are a Shopify brand and want to see this integration using your own catalog, we would love to show you.

Book a quick walkthrough:
https://calendly.com/genaiembed-sales/30min

Visit GenAIEmbed:
https://www.genaiembed.ai/